Our primary logo is to be used in most cases. This logo lives on our website, merch, and even as the watermark on our product. It’s simple, bold, and to the point—like us.
Our secondary logo is used for high visibility brand campaigns and animated end cards. This logo should only be featured on a black background.
Our icon logo is used sparingly and primarily as our app store icon. It should only be used in full color on a black background or in black or white on one of our brand color backgrounds.
The logo’s safe zone for our primary logo is the equivalent to the size of the O in Cameo.
For the secondary and icon logos the safe zone is the equivalent to our “C” Icon logo.
DO NOT USE THIS OLD LOGO. Always double check that you are using the most up-to-date one from Cameo’s Official Brand Guide. Pro tip: The new C icon is curved, not sharp.
Our primary logo should go untouched. It should either be solid white or solid black, depending on the background. Do not add colors to the logo. Do not put the logo in a different solid color. Do not stretch the logo. Chill, leave it as is.
Our secondary logo should go untouched and only be used on a black background. Do not change the color of the C icon. Do not put the logo in a different solid color. Do not stretch the logo. Do not put it on a background that isn’t black.
Our Icon logo should go untouched or be used in solid white or solid black, depending on the background. Do not change the color of the logo to something that isn’t black or white. Do not put the logo in a gradient. Do not stretch the logo. Do not put the logo on a background that isn’t solid black.